Dropshipping how to get started? A world of effortless earning?

You may have already heard among your friends or relatives about someone dropshipping, but you are wondering how they got started. You see that some are making a lot of money and you want to start too but you don't know how.
Appvizer explains in this article how to get started with dropshipping and we also give you some valuable advice on what to avoid.
Dropshipping, how to get started?
Many people believe that starting a dropshipping business is not difficult, well although starting this type of business is inexpensive, as you do not need to have a warehouse to manage the stock or a room to work in, The seller or dropshipper needs a lot of efforts to acquire new customers and find the right business marketing strategy .
How to find a niche market
The first thing you need to do is to identify the market niche, you may be wondering how to choose the right niche?
First of all it has to be something you are interested in, as you will have to devote a lot of time to your business and if you choose a product you are not interested in you will be quickly discouraged.
Also you should:
- Choose products where the profit margin is important; often these products cost the most.
- Be careful that the shipping costs are not very high, because it is often the shipping costs that drive customers away.
- Choose a product that is attractive, affordable so that it can be purchased by customers.
- Use Google AdWords to see that this product is searched and see the percentage of a potential sale.
- Benchmark to see what your competitors are selling your product at to avoid assigning a relatively high price and turning customers away.
- Choose products that are needed but at a time hard to find.
How to choose a supplier
Choosing the right supplier is very important, make sure his service is right, because the wrong choice of a supplier can lead to a loss of customers and revenue.
So who is the ideal supplier? An ideal supplier is one who ships orders on the proper dates, who takes care to packaging to prevent products from arriving damaged to the customer and that the goods offered are consistent with the description.Also another important element is the language spoken you need to make sure you have a common language in which you can communicate.
Creating an e-commerce site
In order to sell your products online, you will undoubtedly need to create a site.There are various e-commerce platforms that can allow you to create a site in just a few clicks. Using these types of platforms is in most cases very intuitive and easy.You can also customize your page and adapt it to the products offered.
Making a marketing campaign
In order to attract customers you need to think about a marketing campaign, for this you will be able to use social networks to make your brand known.You should also use SEO tools to increase your visibility in search engines. You can also use e-mail marketing to offer rebates or keep customers informed about current offers on your online site.
Upselling and cross selling
With this technique you can push customers to buy a more expensive product or offer complementary products to the one added to the cart.
This technique can help you increase your sales, as you allow customers to discover new products or remember that product might also be useful or even necessary, consequently leading them to add it to their cart.
What to avoid when starting a dropshipping business
I can assure you that it is not only beginners who make mistakes, it is often those who have been dropshipping for more years. Therefore, we list the most common mistakes so that you can pay attention:
- Collaborating with the wrong people:Often the collaborations you make on social are unprofitable, as the product is not consistent with the chosen influencer. Often some dropshippers have a tendency to look at the number of followers rather than the content proposed by the influencer.
- Sell a lot, but earn little: One of the mistakes to avoid is to want to see that you make a lot of sales and then sell at a very low price without ensuring a minimum profit margin.
- Avoid choosing a niche that is too limited: this can be a limitation since in case sales do not go well, it will be difficult to test new products in your shop.
- Avoid selling low quality products. You must always make sure that customers have confidence in the products you offer so it is wise to test them before you start selling them on the Web to see the quality of the products.
How much does it cost to start a dropshipping business
One of the biggest advantages that dropshipping has is that you do not have to buy your products before selling them, however, this does not exclude the fact that there are some costs to start and continue the business effectively. Among these costs we can find:
- The cost of setting up the online store.
- The cost for hosting.
- Small commissions for listing each product you want to sell.
- Commissions to be given to the supplier: some suppliers may charge commissions. For using their dropshipping services.
- Marketing costs:depending on the marketing strategy chosen there may be additional costs.
- The opening of a VAT number: dropshipping has some legal requirements, such as opening a VAT number to be able to operate your business quietly.
Dropshipping may seem to be a profit-only activity, in this article you have surely realized that for sure to carry out this activity there are some costs that depending on your ambitions may be of a higher or lower cost.
In order to succeed in this sales model, the essential element is to identify a niche market that is consistent with your ambitions and that seems interesting to you. This is because if you are interested in a product you will certainly be able to convince others to buy it, another element for which it is important to choose the right product is that especially in the first periods the profit will be very limited and if in addition you find yourself selling something you do not like you will immediately lower your arms.
Article translated from Italian