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Becoming the Best Email Marketers with 9 of the Finest ActiveCampaign Alternatives

Software • June 12, 2024

Becoming the Best Email Marketers with 9 of the Finest ActiveCampaign Alternatives

Becoming the best email marketers is right at the tip of your fingers with 9 of the finest ActiveCampaign alternatives. Definition, benefits, pros and cons... By the end of this article, you'll be equipped to enhance your campaigns and optimize customer engagement!

What are the Different Marketing Communication Channels Your Company Should Use?

Definition • June 4, 2024

What are the Different Marketing Communication Channels Your Company Should Use?

What are the different marketing communication channels and which ones to use for your company? Read this article to find out!

What is a Brand Book? Our Guide to Creating an Attractive Brand

Tip • April 18, 2024

What is a Brand Book? Our Guide to Creating an Attractive Brand

How to create a brand book? Discover what it should contain and explore inspirational examples to make your brand coherent and unforgettable!

Boom ! Now you’ll know how to ensure email deliverability with 6 simple steps

Definition • February 8, 2023

Boom ! Now you’ll know how to ensure email deliverability with 6 simple steps

Email deliverability refers to the ability of your emails to land in the proper inboxes. It's a metric that marketers use to assess the health of an email campaign. You need relevant and compelling content if you want to stand out from the crowd. These six techniques will assist you in increasing deliverability and avoiding spam filters.

7 tips to identify and improve email churn in your marketing campaign

Definition • November 18, 2022

7 tips to identify and improve email churn in your marketing campaign

The goal of email marketing is to generate new leads and convert them into customers. The email churn rate is the percentage of subscribers who stop reading your emails. Client retention programs can help you avoid or minimize customer attrition. We've compiled a list of our top seven tactics for preventing churn and increasing client retention.

Cleaning your email lists is a must and here are 9 tips to allow you to do it perfectly

Definition • November 17, 2022

Cleaning your email lists is a must and here are 9 tips to allow you to do it perfectly

Cleaning up your email list on a regular basis to remove bounced, unsubscribed, and unengaged addresses improves the effectiveness of your email marketing efforts. Here is a list of potential advantages and disadvantages.