TrendKite is a powerful PR analytics software designed for public relations professionals and marketing teams. It offers advanced media monitoring, insightful real-time metrics, and in-depth reporting capabilities to optimize and measure the success of your PR campaigns against competitors.

What are the main features of TrendKite?

Comprehensive Media Monitoring

Stay ahead with TrendKite’s robust media monitoring function that provides real-time alerts and insightful data analysis.

• Real-Time Monitoring: Track media mentions across digital and print platforms instantly.
• Keyword Tracking: Follow specific terms or topics relevant to your brand.
• Competitor Analysis: Benchmark your PR efforts against top competitors.

Advanced Metrics Insights

Leverage detailed metrics to quantify and understand your PR campaign's effectiveness.

• Share of Voice: Understand your brand’s share of conversation in the industry.
• Audience Reach: Measure the potential reach of your media mentions.
• Sentiment Analysis: Gauge public sentiment towards your brand.

In-Depth Reporting Tools

Generate comprehensive reports that provide a clear picture of your PR activities and results.

• Customizable Reports: Tailor reports to fit your specific needs and objectives.
• Data Visualization: Use graphical representations for easier insights.
• Automated Report Delivery: Schedule regular report deliveries for continuous monitoring.