Strategic Roadmaps (formerly Roadmunk) is a product roadmapping software designed for teams that need to visualize, prioritize, and communicate their strategy. Combining feedback management, prioritization frameworks, and advanced integrations (Jira, Azure DevOps, Trello, and more), it helps product, innovation, and leadership teams align around clear, interactive roadmaps.

What are the main features of Strategic Roadmaps?

Unlimited visual and interactive roadmaps

Strategic Roadmaps lets you create unlimited roadmaps to manage initiatives, set priorities, and communicate progress. Roadmaps are fully interactive and can be shared without viewer limits, making it easy to engage all stakeholders.

• Unlimited roadmaps with multiple views (timeline, swimlane, portfolio)
• Custom color palettes (starting from Business plan) to match your brand identity
• Milestones and key dates to highlight important events
• Custom roadmap templates (Business and above) to standardize formats
• Dependencies and sub-items for mapping relationships between initiatives (Business and above)
• Export to PNG for easy presentation slides
• Publish to URL for interactive sharing

Centralized customer feedback and idea management

Strategic Roadmaps helps teams gather and analyze customer feedback to ensure their strategy reflects real user needs. Ideas can be prioritized using built-in frameworks like value vs. effort or RICE to highlight high-impact initiatives.

• Customer feedback portal for ongoing feedback collection
• Feedback inbox to centralize and organize feedback
• Idea prioritization with built-in templates (value vs. effort, RICE)
• Customer directory to link feedback to specific customers
• Unlimited prioritization views to compare and analyze initiatives
• Custom weighted prioritization factors (Business and above) for tailored scoring

Integrations and two-way synchronization with leading project management tools

Strategic Roadmaps connects seamlessly with widely used tools to automate roadmap creation and updates. Two-way synchronization (Professional and above) ensures that changes in Jira or Azure DevOps are reflected in real-time.

• One-way sync with Jira, Azure DevOps, Trello (Starter plan)
• Two-way sync with Jira and Azure DevOps (Professional and above)
• Additional integrations: Monday.com, Asana, Pivotal Tracker, Shortcut, GitHub, GitLab
• CSV import to quickly add items
• Enforced one-way sync for better data flow control
• API access tokens (Business and above) for custom integrations

Product portfolio management for scaling organizations

Strategic Roadmaps supports portfolio roadmapping, enabling teams to consolidate multiple roadmaps into a high-level strategic view. This is ideal for product, innovation, or R&D teams managing complex initiatives across departments.

• Portfolio roadmaps (Business and above) for aggregated views
• Unlimited roadmap views to tailor information for each stakeholder
• Dependency tracking to visualize risks and connections
• Grouping by product, team, or priority using custom fields
• Item progress tracking to monitor completion percentages

A flexible collaboration model for all stakeholders

Strategic Roadmaps includes reviewer roles, ideal for executives or customer-facing teams who need to review and comment without editing content. This makes cross-team alignment simple and efficient.

• Up to 10 free reviewers depending on the plan (additional reviewers at $5 per month)
• Reviewers can submit feedback, comment on roadmaps and ideas, and view read-only roadmaps
• Suitable for product teams, customer success, and leadership

Appvizer's opinion

Strategic Roadmaps is particularly well-suited for product, innovation, and marketing teams that need to structure and communicate their strategy visually. Its ability to connect customer feedback directly to roadmaps and prioritize ideas using tested frameworks makes it a valuable tool for organizations focused on customer-driven decision-making. With strong integrations (Jira, Azure DevOps, Trello, and more), it adapts to both scaling companies and large organizations that need to align cross-functional teams around a clear roadmap.