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Social Media Management Software

Social media management software is a communication tool that offers you the ability to manage your accounts, publish content, schedule posts, and track data analytics. 

Social Media Management : related categories

Our selection of 50 social media management software

Facelift

Revolutionize Marketing with Social Media Management

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Pricing on request

A top-tier social media management software that streamlines content scheduling, analysis, and engagement.

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Facelift is a robust tool for businesses to efficiently manage their social media presence. With features for scheduling posts, analyzing performance, and engaging with followers, it's a one-stop solution for successful online marketing.

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Tailwind

Enhance Social Media Management with Seamless Efficiency

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Pricing on request

An advanced social media management software offering powerful tools for scheduling, analyzing, and optimizing posts.

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Tailwind is a top-notch solution in the realm of Social Media Management. With its robust features for scheduling, data analysis, and post enhancement, it stands out as a valuable tool for businesses looking to streamline their social media presence.

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Sked Social

Optimize Your Social Media Strategy Effectively

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Pricing on request

Manage your social media effortlessly with cutting-edge features.

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Streamline your social media management process using Sked Social's innovative tools and functionalities. Save time and enhance your online presence effectively.

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X Pro (TweetDeck)

Enhance Social Media Management with X Pro

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Pricing on request

A powerful tool for managing social media, scheduling posts, and monitoring interactions.

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TweetDeck Pro is a comprehensive social media management software that allows users to efficiently handle multiple accounts, plan content calendars, analyze performance metrics, and engage with followers seamlessly.

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Postoplan

Boost Your Social Media Management Efficiency

No user review
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Pricing on request

A social media management software with a wide range of features for scheduling posts, analyzing performance, and engaging with followers.

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Postoplan is a powerful social media management software that offers advanced tools for scheduling posts across multiple platforms, analyzing key performance metrics, and managing interactions with followers efficiently.

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Sociamonials

Maximize Social Engagement with Advanced Tools

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Pricing on request

A social media management software with robust features for scheduling posts, analyzing performance, and managing multiple accounts.

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Sociamonials is a powerful tool that simplifies social media tasks, such as content planning, engagement tracking, and optimizing strategies. It is ideal for businesses looking to enhance their online presence.

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Swello

Optimize Your Social Media Strategy Efficiently

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Pricing on request

Manage your social media effectively with top-notch automation and analytics.

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Swello is a Social Media Management software that offers advanced automation and in-depth analytics tools to streamline your social media strategy and boost performance.

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SocialQ+

Advanced Social Media Automation Tool for Businesses

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A social media management software with powerful tools to schedule posts, track analytics, and engage with followers.

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SocialQ+ is a comprehensive social media management software that helps users schedule posts ahead of time, analyze performance metrics, and interact seamlessly with their audience, making it an essential tool for businesses looking to enhance their online presence.

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Loomly

Streamlined Social Media Management Platform

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Pricing on request

A social media management software to streamline your content creation and publishing process.

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Loomly is a robust platform that helps you manage all aspects of your social media strategy, from planning posts to analyzing performance.

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Stacky

Enhance Collaboration with Powerful Workflow Solutions

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Pricing on request

A comprehensive Social Media Management software offering various tools to streamline content creation, scheduling, and monitoring.

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Stacky is a top-of-the-line Social Media Management software that empowers users with advanced analytics, collaboration features, and efficient social media performance tracking.

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Socialbee

Streamline Your Social Media Management Effortlessly

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Pricing on request

Manage all your social media accounts efficiently with powerful scheduling and analytics tools.

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Socialbee is a top-notch Social Media Management software offering seamless multi-account management, advanced post scheduling, and in-depth performance analytics for better engagement strategies.

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BrandMentions

Boost Your Brand with Advanced Mention Tracking

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Pricing on request

A comprehensive social media management tool with powerful features for monitoring brand mentions, analyzing trends, and tracking performance.

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BrandMentions is a SaaS software designed for social media management, offering advanced capabilities like real-time monitoring of brand mentions, in-depth trend analysis, and performance tracking tools for businesses looking to optimize their online presence.

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Juphy

Enhance Customer Support with Unified Messaging Tools

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Pricing on request

A social media management software with powerful tools for scheduling posts and analyzing performance.

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Juphy is a comprehensive social media management software designed to streamline scheduling, manage multiple accounts, and provide in-depth performance analytics for better decision-making.

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NapoleonCat

Streamline Social Media Management Effortlessly

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Pricing on request

Manage all your social media channels efficiently with advanced features offered by this Social Media Management software.

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NapoleonCat allows users to schedule posts, engage with followers, analyze performance, and streamline social media marketing efforts across multiple platforms with ease.

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Metricool

Advanced Social Media Analytics Tool for Marketers

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Manage your social media with powerful tools for scheduling, analytics, and content creation.

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Metricool is a comprehensive Social Media Management software that offers advanced features like scheduling posts, in-depth analytics, and tools for creating engaging content to enhance your online presence.

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BrandBird

Creative Branding Solutions for Dynamic Visual Content

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A social media management software with robust features for effective brand communication and online presence.

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BrandBird, the SaaS software, offers diverse tools for scheduling posts, analyzing performance metrics, and engaging with followers across various social media platforms. It simplifies the task of managing multiple accounts efficiently.

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Remix By Buffer

Efficient Social Media Content Repurposing Tool

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A social media management software designed to streamline your content creation process and enhance your online presence.

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Remix By Buffer offers a user-friendly platform with robust scheduling and publishing features, analytics tracking, and integration with major social media platforms. Perfect for businesses looking to boost their digital marketing efforts.

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CrowdTangle

Enhance Social Insights with Advanced Analytics Tools

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A powerful social media management software with robust analytics and monitoring capabilities.

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CrowdTangle is a top-tier social media management software that offers advanced analytics, real-time monitoring, and comprehensive reporting tools to help businesses track and optimize their online presence effectively.

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VirtualJob

Effortless Remote Hiring Platform for HR Professionals

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Streamline your social media management with powerful tools like content scheduling and social media analytics.

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VirtualJob, a Social Media Management software, offers a seamless experience by providing advanced features such as post automation and in-depth performance tracking for all your social media platforms.

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Gain

Streamline Your Content Management Effortlessly

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Pricing on request

A powerful Social Media Management software with advanced features for scheduling posts and analyzing performance.

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Gain is a comprehensive Social Media Management tool that not only helps schedule posts efficiently but also provides in-depth analytics to track and improve your social media performance.

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Social Media Management software: purchase guide

What is social media management software?

Definition 

Social media management software such as Agorapulse are ideal solutions to optimize your company's notoriety. It is a platform designed to facilitate the management of Facebook /Twitter/ Google+/ LinkedIn/ Instagram accounts... and many other social media. Adopting this solution saves time while ensuring the development of your social strategy by automating some of the tasks of a community manager. 

How does it work? 

These programs include automated services to better manage a company's profiles by allowing it to animate its community or organize contests. The tool also includes modules programmed to collect information about the company and its competitors while managing its followers and friends. To take advantage of the tool, you must subscribe to a subscription. All data collected by the application will be backed up on the cloud, allowing the user to access it at any time. 

What are the main features of social media management software?

A social media management software must allow a social media manager and a community manager to offer the best digital marketing strategies to improve a brand's reputation across social networks. Here are the main features that social media management software should offer:

Flow monitoring 

In companies, monitoring remains an essential task to have all the relevant information on social media in order to prevent and increase the productivity of their market. With this type of tool, the user will be able to quickly collect data on his competitors, his brand as well as his category topics by programming a search on all online content including predefined keywords and hashtags. 

Here are the main features to manage your communication on social networks:

  • Manage multiple accounts, centralise all your Facebook, Twitter, Instagram, Linkedin, etc.
  • Programming posts
  • Integration of your site's RSS feeds to automatically publish articles
  • Analyze the performance of your web-marketing actions with statistics
  • Image management
  • Programming schedule
  • Plan social media content
  • Publish publications on social networks
  • Respond to requests for information
  • Automate and schedule publications on social networks
  • Store content and archive posts

Data processing

Once the data has been collected, it is important that the tool provides an easy-to-analyze dashboard to ensure that the decisions to be made are optimized. This table must be well organized by clearly separating each piece of information: message, comment, blog, forum... The same applies to published images. The content collected must be classified according to its relevance. 

The preparation of statistical reports 

A statistical report is usually based on the information collected. The tool generates graphs based on these data in order to provide the marketing campaign manager with ideas for reflection. These proposals are based on the company's e-reputation, the performance of a publication, positive and negative comments on the company and its competitors... These well-studied reports will allow them to improve their brand image. 

Who uses social media management software? 

Automating your competitive intelligence is an interesting solution for all companies wishing to optimize their performance by monitoring public opinion on current products, on little-known or well-known brands, or simply on their reputation. These online social network management programs are therefore aimed at all companies looking for a tool that can help them manage their image on social networks. 

What are the benefits of using social media management software?

Advantages 

  • Using this type of tool provides an overview of the company's popularity 
  • These applications are presented as the best solutions to closely monitor online conversations about your company and have all the information that can influence your reputation. 
  • An online social network management tool improves communication by allowing the user to respond in real-time to messages and reactions from his customers. 
  • It saves time in the execution of projects.  
  • Generate more traffic to your site
  • Increase your fan community
  • Save time in your social network management

Disadvantages 

  • The tools offered in the free version are for the most part defined over a limited trial period. Once the date has expired, a subscription becomes necessary. 

How to choose the best social media management software? 

  • Functionality: it is essential that the software allows publication on social networks where the company is present. Not all of them give access to the same social media. We must, therefore, be careful about who is managed and who is not. 
  • Interaction: the purpose of social networks and creating interaction, here between a brand and its subscribers. It is, therefore, necessary that the community manager is notified quickly and easily of new comments, in order to be able to respond to them.  
  • Adequate cost: there are many tools available at an affordable price that include more or less the same features as those available at a high price. 

The best tools for managing free and open-source social networks

  • Hootsuite
  • Tweetdeck
  • Feedly
  • SocialRank
  • Crowdfire

The most popular social media management tools

For self-entrepreneurs, freelancers and self-employed people 

  • Nukesuite
  • Sensitive
  • Buffer

For start-ups

  • AgoraPulse 
  • Netvibes
  • Mention

For VSEs 

  • Tip up
  • Social Sprout
  • Brand24

For SMEs

  • Linkfluence
  • Paper.li
  • Rival.IQ

Providing community management requires powerful software, like a social network management tool. These applications make it possible to develop the popularity of a brand by providing its web animations, the aim is to increase its audience and attract as many potential customers as possible.

Social Media Management softwares: Q&A

How does a social media management software work?

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Social media management software helps businesses manage their social media presence by providing tools to schedule posts, publish content, track performance metrics, and engage with followers. Some examples of social media management software include Hootsuite, Sprout Social, and Buffer.

What features should I look for when looking for social media management software?

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When looking for social media management software, it's important to consider features such as scheduling and publishing tools, analytics and reporting capabilities, social listening and monitoring functionality, and team collaboration features. Other features to consider include social media advertising tools, content creation tools, and customer relationship management (CRM) integrations.

What are the benefits of social media management for my company?

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Social media management software can help businesses streamline their social media efforts, save time, and improve their social media performance. By using social media management software, businesses can schedule posts in advance, track performance metrics, engage with followers, and monitor their brand's online reputation. This can lead to increased brand awareness, customer engagement, and sales.

What are the best social media management software options?

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Some of the best social media management software options include Hootsuite, Sprout Social, Buffer, HubSpot, and Agorapulse. Each of these software options offers a range of features and pricing plans to fit the needs of different businesses.

What are the free social media management software alternatives I could try?

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Some free social media management software alternatives include TweetDeck, Later, and SocialOomph. While these software options may have limited features compared to paid options, they can still be useful for small businesses or those just starting with social media management.